Eyelashes Enhancing Agents Market Size Global Gathering and Future Outlook 2020 to 2027
The global eyelashes
enhancing agents market is expected to rise at a strong 5.83% CAGR over the
forecast period from 2017 to 2023, according to the latest research report from
Market Research Future (MRFR). The global eyelashes enhancing agents market is
mainly driven by the growing prevalence of ocular conditions around the world,
driven by the growing air pollution, among other factors. The growing attention
paid by cosmetics manufacturers to the production of eyelashes enhancing agents
is also likely to be a major driver for the market over the forecast period.
Eyelash enhancing serums are formulas that contain
nutritive, strengthening, conditioning, and moisturizing components to deliver
a comprehensive upgrade to the eyelashes. This important part of a person’s
face has become all the more important with the rise of cosmetics. While
eyelashes have always been a key part of a woman’s (and to a lesser extent,
man’s) aesthetic getup, their conditioning and enhancement has now taken
precedence thanks to the growing availability of a number of cosmetic products
especially designed to enhance the eyelashes and add to their characteristics
in a meaningful way.
Competitive Analysis:
Leading players in the global eyelashes enhancing agents
market include Estee Lauder, Rodan & Fields LLC, Athena Cosmetics Inc.,
Beauty Essentials LLC, Grande Cosmetics LLC, Skin Research Laboratories, and
Allergan plc.
In October 2018, Topix Pharmaceuticals launched Replenix
PROLash, a new eyelash enhancing serum that uses the trademarked WideLash
technology to strengthen and lengthen eyelashes.
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The rising prevalence of diseases such as madarosis and
blepharitis is likely to drive the eyelashes enhancing agents market over the
forecast period. Cancer patients, especially breast cancer patients, often
suffer from madarosis as a result of intensive radiotherapy procedures. As a
result, the growing prevalence of cancer could also act as a key driver for the
global eyelashes enhancing agents market over the forecast period.
A growth in the demand for natural ingredients in eyelashes
enhancing formulations could emerge as a key determinant for the global
eyelashes enhancing agents market over the forecast period. The demand for
natural ingredients has been a feature of the overall medical sector in the
last few years and could end up as an important factor for the eyelashes
enhancing agents market over the forecast period as well.
Segmentation:
The global eyelashes enhancing agents market is segmented on
the basis of types, application, and content.
On the basis of type, the eyelashes enhancing agents market
is segmented into curling, lengthening, volumizing, and others. Curling is the
fastest growing segment and is expected to exhibit a strong 6.15% CAGR over the
forecast period.
On the basis of application, the eyelashes enhancing agents
market is segmented into repairing damaged eyelashes, nourishing, and others.
Repairing damaged eyelashes took up a majority share of 54% in the market in
2017 and is likely to remain in command over the forecast period.
On the basis of the content, the market is segmented into
bimatoprost, lash-building serum, skincare ingredients, herbal remedy,
isopropyl cloprostenate, enhancer serum, and others. The skincare ingredients
segment is further sub-segmented into polypeptides, biotin, panthenol, and
others.
Regional Analysis:
The global eyelashes enhancing agents market is segmented by
region into the Americas, Europe, Asia Pacific, and the Middle East and Africa.
The Americas hold the dominant share in the global eyelashes enhancing agents
market due to the widespread availability of advanced products in the region
and the high disposable income of consumers in the region, which fuels a great
desire to own the most advanced cosmetic products among female consumers. The
Americas market is expected to rise to a valuation of USD 234.59 million by
2023.
On the other hand, Asia Pacific is likely to exhibit the
fastest growth in the global eyelashes enhancing agents market over the
forecast period. The Asia Pacific market is expected to grow at a CAGR of 6.26%
over the forecast period due to the growing popularity of cosmetics products in
the region’s developing economies.
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